Since 1988, AHAVA has created skincare using ingredients from the Dead Sea, the source of the greatest concentration of minerals on Earth. All AHAVA products are enhanced with natural skin-enriching minerals and botanical extracts, and without parabens and sodium lauryl sulfate. AHAVA is dedicated to preserving the delicate ecological balance of the Dead Sea region, and the entire planet. No testing is done on animals, and all AHAVA containers are made from recyclable materials.