The Bioelements Learning Centers
Think back throughout the your career - have you ever taken a class that was lead by a boring, lecturing, talking head? TThe kind of "old school" esthetics class that had you nodding off right from the start? You probably left feeling like it was a complete waste of your time. Now think about a class you've taken in which you not only left feeling smarter, but inspired. That's the kind of class taught at the Bioelements Learning Centers.
"Education fuels everything. From the products and treatments we create, to the ways we help spas grow their business. Education is our backbone - and it's the only way we as skin care professionals can really expand our abilities."
- Barbara Salomone, founder and president of Bioelements and the Bioelements Learning Centers.
How It All Began
Barbara Salomone launched the Bioelements product line in 1991 - but her career actually began years earlier in Los Angeles. There, in 1978, she was among the first group of a dozen or so skin care professionals ever tested and licensed for esthetics in the United States. Armed with valuable skills and unsurpassed knowledge, Salomone opened a skin care business in West Hollywood, where models, actors and the west coast elite lined up for her unique and effective skin care services.
It was during this time that Barbara relized the skin care industry had an unanswered need for advanced esthetics education. She headed to chicago, and in 1985 opened an advanced learning center for licensed professionals, now called the Bioelements Learning Centers.
The Evolution of Education
For more than two decades now, the Bioelements Learning Centers have become a haven for estheticians across the country. It's a destination for professionals who want to perfect their skills while learning the latest treatment and product innovations.
As soon as the first location opened all those years ago, more locations were soon in demand across the country. There are now Learning Centers in six major cities, staffed with experienced Bioelements Learning Coaches who know that education takes on many formes - both inside and outside the Learning Centers. They cover it all - from treatment technique to retail strategy, and everything inbetween. All classes fall into on of four levels:
• Bioelements Product Knowledge Classes - Everything you need to know about Bioelements Retail, Professiona-Use Only and Complexion Color Lines.
• Bioelements Core Classes - Learn how to perform facials the Bioelements way. Choose a quick one-day class or an interactive five-day program.
• Bioelements Menu Classes - Build on your knowledge with these accelerated classes that teach how to perform Bioelements specialized skin and body treatments.
• Business Classes - Learn how to grow your skin care business the Bioelements way. These classes cover the tried-and-true ways to success as used by the country's top spas.
So Whats a Learning Coach?
Bioelements Learning Coaches are the highly skilled educatiors who teach thousands of skin care professionals each year - both at the Learning Centers, and right inside spas themselves (that's right - they'll come right to your spa and teach your entire staff). Learning Coaches provide education the way you want it: Fresh, interactive and enlightening.
They have real-world experience as estheticians, spa owners and managers. They know what it's like to work in a spa - how to discuss acne with a client, how to emphasize the importance of proper at-home skin care, and how to field the many challenging questions and problems an esthetician encounters on a daily basis. Skin care professionals turn to our Learning Coaches time and time again for their invaluable skills and insight.
"Every new esthetician we hire is immediately booked for classes ath the LEarning Center. WE know they'll get thourough training from the best educatiors in the industyr. Bioelements LEarning Coaches are an invaluable tool for our staff - and our business."
- Jeanette Abou-Mourad, Sisters Skincare and Waxing, Chicago, IL.
A New Way To Learn
Bioelements calls it Activity Centered Training - and it's the cornerstone of every class, treatment and technique Bioelements Learning Centers teach. The advanced style of education incorporates four dynamics:
• Observation
• Experience
• Performance
• Review
Sure, it's a different apporach - but Bioelements knows it makes all their classes truly education. Why would you want to learn any other way?
Generosity Philosophy
Beneath all the innovative classes, inspiring LEarning Coaches and convenient class schedules, there are two underylying, consistent facts about Bioelements education - it's absolutely, always free to spas that carry Bioelements and reach an easitly attainable "Partnership Spa" status. And, they offer this incredible education in a variety of ways:
For qualifying accounts they offer the option of having a Bioelements Learning Coach come into your spay to teach one-on-one, or the entire staff.
Or, you can go to them - and receive stellar education at the Bioelements Learning Centers.
You can also attend some of our most popular classes "on location" in many cities across the country.
It gets even better. They've recently launched Bioelements Education-On-Demand - a one-of-a-kind program that provides a library of every class in a state-of-the-art DVD production. |